Why Firefighters Need This
Firefighting is one of the most demanding roles on the planet. Beyond the obvious danger, crews live with an ongoing load of:
- Chronic stress exposure
- Disrupted sleep and irregular shifts
- Constant on-alert readiness
- Accumulated physical strain over time
Shiftwave gives firefighters a fast, repeatable way to reset between calls. Its targeted, data-informed mechanical patterns support full-body downshifting, helping crews ease tension, support recovery, and regain a sense of mental clarity inside the station.
Support the Mission →What You're Funding
Each $11,500 Shiftwave Firefighter Recovery System is a complete recovery station installed inside an LA firehouse. Shiftwave is an impact driven company and will contribute $3,000 to each system.
The Shiftwave Pro
Everything they need to support fast, full-body recalibration.
Pre-loaded iPad
Pre-configured with curated, firefighter-specific recovery sessions so crews can begin a session in seconds.
Premium noise-isolating headphones
Help block out station noise and deepen the sense of calm during sessions.
Rugged rolling flight case
Protects the system during delivery, setup, and any future moves between locations.
Your hat purchase helps put this level of support inside an LA fire station — starting with Station 69.
Get Your Limited-Edition Cap →
Why "Shift Happens"?
It’s real. It’s raw. It gets people talking.
The phrase sparks conversation about how stress moves through us — and how it can be shifted.
When you wear this cap, you're not just repping a cause.
You're helping fund real tools that help real people regulate, reset, and restore.




Limited-Edition
Shift Happens Embroidered Cap
See Campaign Progress →A premium flat-bill cap designed for everyday wear, created exclusively to support LA firefighters.
- 100% cotton twill with a high-profile, five-panel fit
- Sewn eyelets, green undervisor & adjustable snapback closure
- Custom embroidered “Shift Happens” design — limited edition release
Every 150 caps = 1 Firefighter Recovery Kit.
Join the Movement
Every purchase helps bring Shiftwave Firefighter Recovery Systems into Los Angeles fire stations. Here’s how you can be part of it:
Buy the hat
Grab the limited-edition “Shift Happens” cap and directly support LA firefighters.
Share the mission
Tell a friend, tag a firefighter, or share the campaign link on social.
Equip local firehouses
Every cap sold helps move another station closer to a full Recovery Kit.
Follow donation updates
Track system deliveries and station updates as the campaign unfolds.
Campaign Progress
Want to Contribute More?
If you'd like to fund a full Firefighter Recovery Kit or make a larger contribution, we’d love to connect with you directly.
Fill out the form below, and someone from our team will reach out with next steps.
Your support helps us deploy full recovery systems into Los Angeles fire stations — providing real tools for rest, reset, and resilience during critical moments.
FAQs
Why $69?
It’s both symbolic (Station 69) and strategic — 100% of proceeds go toward delivering full Shiftwave Recovery Kits to local firehouses.
Who receives the first donation?
Station 69 in the Pacific Palisades — a station that protects one of LA’s most wildfire-prone corridors.
How many caps are needed per donation?
200 hats fund one full recovery kit.
How are future stations chosen?
Based on need, readiness, and our growing network. Every sale brings us closer to expanding.
Why Shiftwave is Supporting LA Firefighters
When the devastating wildfires broke out in January this year just a few miles away from company headquarters, Shiftwave responded immediately by driving out to fire stations in a mobile rapid rehabilitation unit equipped with seven Shiftwave chairs. The Shiftwave team spent the weekend putting first responders through a variety of protocols that help them reset and recover after high-stress and exhausting work.
Over the course of 10th-13th January, the team visited seven fire stations and put more than 40 firefighters through Shiftwave, delivering reset and recovery. At the end of the weekend, Shiftwave donated a Shiftwave system to one fire station to enable first responders based there to have continued access to the relief and recovery Shiftwave delivers.
This latest campaign is the next phase of Shiftwave’s mission to support LA firefighters by providing chairs to fire stations across LA County.

